Senior Associate, Digital Direct/Video Investment - Publicis Groupe

Company Description

With a history that dates back over 80 years, Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people are at center of all we do. Each day, we apply this belief to harness the transformative power of data and technology to inspire and move people and business forward. With more than 7,000 employees in over 100 offices around the world, Starcom partners with the world's leading marketers and brands, including Bank of America, Best Buy, Kellogg Company, McDonald's, Novartis, Samsung, Visa and more.

Job Description

The Senior Associate, Digital Investment will work cross-functionally with internal teams and vendors to develop and execute media buys for one of our clients. The ideal candidate for this position is an agile, proactive, team player who is curious and open to the changing face ofmedia buying through technological advancement.

This is a collaborative and connected team dedicated to great client service as well as fostering an environment for professional growth for their team members.

Responsibilities

• Steward campaigns, which includes daily campaign activation, management, optimization and post-campaign reporting with the ability to handle multiple campaigns simultaneously
• Audience targeting on campaigns and assist on custom content programs
• Budget management: own budgets and optimize spend evenly throughout the campaign
• Vendor management: support on client presentations and other client-facing deliverables
• Collaborate with internal teams and vendor partners to successfully execute campaigns
• Manage tactical planning work to issue RFP’s, select media vehicles, mapping and negotiating using various planning platforms
• Generate and deliver various media reporting to account teams and internal finance teams both on scheduled and ad hoc basis
• Assist with campaign set up and execution including order letters, specs, creative rotation and billing documentation
• Assist with daily client communication (email, calls, and multiple status per week)
• Negotiate with various vendors

Qualifications

• Bachelor’s degree preferred, preferably with a concentration in marketing, advertising, communications, business, sociology, or consumer insights
• Understanding of multiple media channels
• Strong verbal and written communication skills
• Excellent Microsoft Office skills; PowerPoint and advanced Excel
• Strong time management and quantitative skills, including analytical abilities and math proficiency
• Ability to work independently and in a team setting while effectively managing priorities
• Experience utilizing various media buying tools

Additional Information

Starcom is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.

The Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include:

• Paid Family Care for parents and caregivers for 12 weeks or more
• Monetary assistance and support for Adoption, Surrogacy and Fertility
• Monetary assistance and support for pet adoption
• Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
• Tuition Assistance
• Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
• Matching Gifts programs
• Flexible working arrangements
• 'Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
• Business Resource Groups that support multiple affinities and alliances

The benefits offerings listed are available to U.S. based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.

Compensation Range: $62,400 - $71,645 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 5/21/2025.

If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com. All your information will be kept confidential according to EEO guidelines.